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John Simmons

Published 2 years ago


It is with great pleasure that we welcome John Simmons as our guest editor for this month. John is a former director of verbal identity at Interbrand and author of several business bestsellers. He co-edited The Economist Guide to Brands and Branding, writes a regular column about brands in the Observer, and is series editor of the Great Brand stories. Described as “a jeweler of words” whose “every word is worth reading,” John now runs Darks Angels, a series of writing courses for corporate writers.


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